Another project I truly enjoyed working on! Toni asked for hand-drawn elements and a very relaxed feel for her theme. She was very specific in her design questionnaire, indicating exactly what fonts she liked, and what colour palette to use.
She wanted the tangerine to stand out, and all the rest of the colours to be found only on the illustrations. The first illustration I did was for her header — it’s of a family seemingly cycling to a picnic. We decided to use the same theme and create a story for the rest of the elements: