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Ana Santos Interiors

July 7, 2021 by Patricia

PROJECT TYPE:

SPECIAL MINI PACKAGE IN COLLABORATION WITH THE BRAVE BRAND AGENCY

  • BASIC LOGO DESIGN
  • MINI WEBSITE DESIGN

Ana Santos Interiors is an interior design firm that specializes in global-inspired design. Ana travels frequently and draws design inspiration and resources from her travels all over the world. Her design style is modern, but she loves to combine quality European furnishings, accessories, lighting, art and salvaged items to create a very personal space for her clients.

Our inspiration for the brand is accessible luxury. The brand needed to look classic, but feel personal. Ginny Krauss worked with Ana to formulate her brand strategy, and I came in to design her logo and website.

MOOD BOARD

Drawing on inspiration from her Portuguese roots, the moodboard conveys her style preference as well as how she wants the brand to feel.

LOGO DESIGN

Logo design for Ana Santos Interiors by Fancy Girl Designs | accessible luxury for an interior design brand with modern creative touches
One of the brand marks for Ana Santos Interiors by Fancy Girl Designs | accessible luxury for an interior design brand with modern creative touches
One of the brand marks for Ana Santos Interiors by Fancy Girl Designs | accessible luxury for an interior design brand with modern creative touches
Logo design for Ana Santos Interiors by Fancy Girl Designs | accessible luxury for an interior design brand with modern creative touches

WEBSITE DESIGN

Brand and Web Design for Interior Designers

Ana Santos booked the bespoke brand and website design service with Fancy Girl Designs; and now she has an elevated, elegant brand identity and a stunning fully custom website (running on WordPress) that captures her brand message. If you’re an interior designer looking to rebrand and elevate your website to reach your target audience effectively, get in touch with Fancy Girl Designs. You may also check out my portfolio of interior designer websites here.

Filed Under: Branding, Featured Projects

About Patricia

Patricia Alix is the founder and creative director of Fancy Girl Design Studio, a luxury brand and web design studio based in Singapore. She specializes in crafting elevated brand identities and bespoke websites for interior designers and creative female founders who are ready to be seen as the leaders they are. Her mission is simple: to show the world just how good you are.

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Hello and Welcome!


Hi, I’m Patricia, the girl
behind Fancy Girl Design Studio.
I love pretty things, clever words, fonts, colors, the Oxford comma, and exclamation points!
Won’t you grab a cup of tea with me and stay a while? Let’s talk all things pretty.

ABOUT ME

Pretty Things + Smart Strategy? Yes, Please.

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THE EXPERIENCE CONTINUES ON INSTAGRAM @FANCYGIRLDESIGNS

The typefaces surfacing this week share a theme: n The typefaces surfacing this week share a theme: not serifs broadly, but a specific vintage register, letterforms with visible weight variation, a slightly worn edge, the sense that someone drew them by hand. 
The Ashcombe Hall has the gravity of a country house library, the kind of face you'd expect stamped in gold on a leather spine. Vintage Serenade moves looser, more lyrical, closer to something a calligrapher would have signed.
Design has swung this way before. When the Industrial Revolution made everything fast and identical, William Morris and the Arts and Crafts movement answered with ornament, with craft, with the visible mark of the maker. The clean grid had its long turn at the wheel. This particular kind of type, textured, hand-cut, carrying a sense of history in the strokes, is having its own.
The antiques returning to people's living rooms and this type returning to branding are doing the same work. Both are reminding us a skilled hand was involved.
The Victorians read morning glory as fleeting love The Victorians read morning glory as fleeting love. I read it as a flower that simply knows when to leave the party.
#vintagetypeart #botanicaldesign #floraldesign
She used to sit across from people while they figu She used to sit across from people while they figured it out.
Now she's the one they came to hear.
That's what this moodboard is all about.
Another sneak peek. Monograms are my favorite thin Another sneak peek. Monograms are my favorite thing to design.
The best marketing strategy? Be really, really goo The best marketing strategy? Be really, really good at what you do. Everything else works better from there.
There's a lineage running through this one. Ever There's a lineage running through this one. 
Every object here survived because someone refused to rush the first pass. That's what craftsmanship actually is, a decision rather than a finish, made once, correctly, by someone with the patience to do it properly. Cornicing nobody hurried. A pattern made stitch by stitch. A tack room that assumes you already know what you're looking at.
The eighteenth century understood something we're still relearning: ornament is a form of discipline, not decoration for its own sake. That's the instinct behind this palette, this pairing, this whole quiet insistence on doing it right.
I am so excited to be working on this brand identity!
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