PROJECT: E-COMMERCE WEBSITE DESIGN FOR MATTHEW STUDIOS NY
THE BRAND: Founded in 2008 by Katherine Wildt, Matthew Studios provides bespoke and unique lighting, hardware and tables to the interior design trade. Over ten years, the brand has grown world-wide, and works with a roster of world-renowned designers, celebrities, and inspiring homeowners. Their products have been featured in Vogue, Elle Décor, Harper’s Bazaar, the Financial Times among many others.
THE CHALLENGE: Their old website was out of date, not mobile responsive, with very small images, and needed a major overhaul. They needed a site that would act as a catalog, and allowed site visitors to filter products by category, material, color, size, etc. Instead of a buy now button, each product had to have a link to a pdf file with more information about the products.
MOODBOARD AND COLOR PALETTE
The palette is composed of cool neutrals – derived from their own imagery and existing logo. The dark brown is used for the typography, and the other supporting colors for backgrounds.
SOLUTION: A modern, sleek, mobile-responsive, fully functional and easy to use website with the following features: a filterable catalog, product information sheets + inquire now buttons, larger images & stylish layout, a portfolio with categories, captions on each gallery image (for photographer & interior designer credits), interactive map for store locations, extra product search on a side widget, and lots of other features.
Built on WordPress (their old site was html) and using the Genesis Framework for extra punch, their new website is definitely a huge improvement from the old one! Most importantly, it’s now a worthy showcase of their amazing products.
Check out the website here.
Here’s what they said:
Hi Pat, it looks AMAZING thank you so much for your work on this and for being so patient with us. It has so paid off and we’ve been getting so many compliments on the design. Can’t wait to work with you further!
