PINK PINEAPPLE
PROJECT TYPE:
- PHOTOSHOOT STYLING & CREATIVE DIRECTION
- TYPOGRAPHY SYSTEM
- CUSTOM WEBSITE DESIGN
Pink Pineapple Consulting offers Business Brand Strategy for lifestyle businesses wanting an effervescent brand identity and design. Owned by Anna Seefeldt, this fast-growing consulting business needed a professional-looking website that attracts the lifestyle brands that they like to work with.
It's wonderful working with Anna because she knows her brand so well, and can communicate it effectively.
PHOTOSHOOT STYLING & CREATIVE DIRECTION
The design process started months ahead with styling the flatlays and portaits that were used on the website. An opulent brand needs images that convey character, richness, and drama. Photographed by Zebra Jojo Photography.
Typography System
We refined the typography system for Pink Pineapple in order to fit her brand's character better.
WEBSITE DESIGN
Subtle animations and borders add to this richly layered design. Moving the website from wix over to a self-hosted WordPress one also gave us the chance to re-organize the content and improve the user experience.
Here's what Anna had to say:
"I'm absolutely thrilled with my new website. It has given me newfound confidence in showcasing my business. The customer journey is now seamless and crystal clear, perfectly capturing the essence of who I am and what my brand strategy business stands for. It's like finding my perfect dress — gorgeous, eye-catching, yet comfortable and versatile.
This was a wise investment that will deliver a great return on investment. Pat understands the importance of balancing creativity with practicality, resulting in a user-friendly website that's aesthetically pleasing and generates revenue."
GO CHECK IT OUT AT PINKPINEAPPLE.CO
