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Fancy Girl Design Studio

Brand & Web Design for Creative Female Founders

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Featured Project: Life’s Tiny Miracles

October 27, 2014 by Patricia

Angeline and her husband David had been blogging over at Blogspot for quite a number of years. I designed their previous theme when the site was still called Princess Dana's Diaries, but this year they decided to finally migrate to Wordpress and take on a new name as well.  Their blog is a story of … [Read more...] about Featured Project: Life’s Tiny Miracles

Filed Under: Featured Projects Tagged With: custom theme, custom wordpress themes, paintings, watercolor illustrations, wordpress themes

Of Illustrations and Technology

July 29, 2014 by Patricia

  After a gazillion years, my scanner is finally working!!!!  Can you see me jumping for joy?! I bought one of those all-in-one printer/scanner/copier machines a while back, but it wasn't compatible with the new version of Mac OSX.  When I upgraded my iMac earlier this year to the new one, … [Read more...] about Of Illustrations and Technology

Filed Under: Art & Illustrations, Everyday Fancy Tagged With: epson, illustrations, paintings, quotes, scanner, watercolors

Hello and Welcome!


Hi, I’m Patricia, the girl
behind Fancy Girl Design Studio.
I love pretty things, clever words, fonts, colors, the Oxford comma, and exclamation points!
Won’t you grab a cup of tea with me and stay a while? Let’s talk all things pretty.

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Pretty Things + Smart Strategy? Yes, Please.

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Fancy Girl Design Studio creates bespoke brands and websites for interior designers and creative women entrepreneurs. We craft polished, personality-packed brand and web designs that elevate creative businesses with elegance and intention. Based in Singapore, serving clients worldwide since 2011.

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THE EXPERIENCE CONTINUES ON INSTAGRAM @FANCYGIRLDESIGNS

A bold, dramatic, editorial-inspired brand identit A bold, dramatic, editorial-inspired brand identity for a psychology-informed company that is centered on people. 
The custom monogram forms the letters H and A, but if you look at it long enough, you'll notice the curves of the letter A forms a letter L - which stands for Lisa, the founder's name. 
We wanted the brand to look and feel premium but welcoming, as befits her years of experience and level of expertise.
The typefaces surfacing this week share a theme: n The typefaces surfacing this week share a theme: not serifs broadly, but a specific vintage register, letterforms with visible weight variation, a slightly worn edge, the sense that someone drew them by hand. 
The Ashcombe Hall has the gravity of a country house library, the kind of face you'd expect stamped in gold on a leather spine. Vintage Serenade moves looser, more lyrical, closer to something a calligrapher would have signed.
Design has swung this way before. When the Industrial Revolution made everything fast and identical, William Morris and the Arts and Crafts movement answered with ornament, with craft, with the visible mark of the maker. The clean grid had its long turn at the wheel. This particular kind of type, textured, hand-cut, carrying a sense of history in the strokes, is having its own.
The antiques returning to people's living rooms and this type returning to branding are doing the same work. Both are reminding us a skilled hand was involved.
The Victorians read morning glory as fleeting love The Victorians read morning glory as fleeting love. I read it as a flower that simply knows when to leave the party.
#vintagetypeart #botanicaldesign #floraldesign
She used to sit across from people while they figu She used to sit across from people while they figured it out.
Now she's the one they came to hear.
That's what this moodboard is all about.
Another sneak peek. Monograms are my favorite thin Another sneak peek. Monograms are my favorite thing to design.
The best marketing strategy? Be really, really goo The best marketing strategy? Be really, really good at what you do. Everything else works better from there.
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