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The Talking Fox

January 22, 2022 by Patricia

Reinet Doing, aka The Talking Fox, is a social media manager and strategist based in Singapore, but originally from South Africa.  She wanted a website that was fun and professional, to be a showcase and an entry point for potential customers. Reinet is such a warm and witty person, and her website needed to reflect that. No boring neutral colours here!

PROJECT TYPE: FULLY CUSTOM WEB DESIGN
INDUSTRY: SOCIAL MEDIA MANAGEMENT

WEBSITE DESIGN & FEATURES

We wanted to make sure her website captured her personality, but still stay professional. Reinet is nothing if not strategic, and has a very clever way of capturing her clients’ personalities when she manages their social media accounts. I wanted to provide that same service for her.

Her website is fun and colourful, but it is also informative and organized to have a proper flow. We planned the structure so that it’s welcoming, and also helps people find their way depending on what they’re interested in. A few interesting animations add character and catch the viewer’s attention. You have to check it out to see!

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thetalkingfox launch
The Talking Fox Launch

HERE’S WHAT REINET HAD TO SAY

Pat is the Queen of stylish website design and functionality.

She crafted a captivating, professional website that represents my unique personality and business style to the last detail. My website is literally my business dreams turned reality on screen, and the results of her hard work are already paying off. The conversion rate is 150% more than my old cobbled together site.

Pat is highly professional and innovative. She makes the whole nerve-wracking experience of creating a new website structured, simple and delightful. Her questionnaire was comprehensive and she knew precisely what the purpose of my website needed to be. She answered all my questions with patience, guided me with advice when I was stuck and delivered the website of my dreams.

Pat makes every step of the website creation process worthwhile, and there is no one I trust more when it comes to the design, updates, and upgrades.

Reinet Doig, The Talking Fox

Filed Under: Branding, Featured Projects

About Patricia

Patricia Alix is the founder and creative director of Fancy Girl Design Studio, a luxury brand and web design studio based in Singapore. She specializes in crafting elevated brand identities and bespoke websites for interior designers and creative female founders who are ready to be seen as the leaders they are. Her mission is simple: to show the world just how good you are.

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Hi, I’m Patricia, the girl
behind Fancy Girl Design Studio.
I love pretty things, clever words, fonts, colors, the Oxford comma, and exclamation points!
Won’t you grab a cup of tea with me and stay a while? Let’s talk all things pretty.

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THE EXPERIENCE CONTINUES ON INSTAGRAM @FANCYGIRLDESIGNS

The typefaces surfacing this week share a theme: n The typefaces surfacing this week share a theme: not serifs broadly, but a specific vintage register, letterforms with visible weight variation, a slightly worn edge, the sense that someone drew them by hand. 
The Ashcombe Hall has the gravity of a country house library, the kind of face you'd expect stamped in gold on a leather spine. Vintage Serenade moves looser, more lyrical, closer to something a calligrapher would have signed.
Design has swung this way before. When the Industrial Revolution made everything fast and identical, William Morris and the Arts and Crafts movement answered with ornament, with craft, with the visible mark of the maker. The clean grid had its long turn at the wheel. This particular kind of type, textured, hand-cut, carrying a sense of history in the strokes, is having its own.
The antiques returning to people's living rooms and this type returning to branding are doing the same work. Both are reminding us a skilled hand was involved.
The Victorians read morning glory as fleeting love The Victorians read morning glory as fleeting love. I read it as a flower that simply knows when to leave the party.
#vintagetypeart #botanicaldesign #floraldesign
She used to sit across from people while they figu She used to sit across from people while they figured it out.
Now she's the one they came to hear.
That's what this moodboard is all about.
Another sneak peek. Monograms are my favorite thin Another sneak peek. Monograms are my favorite thing to design.
The best marketing strategy? Be really, really goo The best marketing strategy? Be really, really good at what you do. Everything else works better from there.
There's a lineage running through this one. Ever There's a lineage running through this one. 
Every object here survived because someone refused to rush the first pass. That's what craftsmanship actually is, a decision rather than a finish, made once, correctly, by someone with the patience to do it properly. Cornicing nobody hurried. A pattern made stitch by stitch. A tack room that assumes you already know what you're looking at.
The eighteenth century understood something we're still relearning: ornament is a form of discipline, not decoration for its own sake. That's the instinct behind this palette, this pairing, this whole quiet insistence on doing it right.
I am so excited to be working on this brand identity!
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